- Attract people, tourists, permanent and seasonal residents and businesses to the area. - Raise the awareness of city, county, state and federal governments and legislative developments that affect the area. - Enhance public relations through marketing, programs, and events which encourage total community awareness of the area. - Advance business, professional, education, church and community health in the area. - Provide information and referral services to residents and visitors, such as: Housing, Schools, Churches, Businesses, Events, Lodging. - Promote the area by Coordinating and sponsoring events with other organizations and maintain good relationships with all other organizations and agencies.